Home›Dealers

Dealers and distributors

Become an Authorized Hardline Dealer

We're launching nationally with a select group of dealers and distributors. Dealers get factory-direct pricing and the product data they need to quote and sell.

What Hardline dealers get

Hardline is partnering with grocery, restaurant and convenience chains as it launches nationally. Authorized dealers get the same terms everywhere, and the tools to quote and sell.

  • Factory-direct pricingPricing straight from the factory, with no importer markup in between, and a minimum advertised price policy that applies equally to every authorized dealer. MAP questions go to contact@hardline-usa.com.
  • Stocked in U.S. warehousesEquipment and replacement parts ship from strategically located U.S. warehouses.
  • Direct freightHardline owns and operates its own freight forwarding company, from our factories to your facility.
  • A spec sheet for every modelTwo-page spec sheets for all 173 models, with dimensions, electrical, certifications and shipping data for quoting.
  • Local service networkWarranty work is handled by service companies near your customers, not a distant call center.
  • OEM customizationUnits can be engineered to meet specific customer requirements and brand standards. See OEM and custom builds.

How to become a dealer

  1. ApplySend the application below with your company, location and business type.
  2. We follow upOur sales team reviews your application and contacts you to talk through the program, pricing and MAP.
  3. Start quotingApproved dealers get dealer pricing and the product data they need to quote and sell.

Become an Authorized Hardline Dealer

Interested in carrying Hardline? Tell us about your business and our sales team will follow up.

Documents

Spec sheets, warranty terms and dealer policies, current as of November 2026.

Spec sheets

A two-page spec sheet for every model: dimensions, electrical, certifications, shipping weight and carton size.

Find a model →173 models